Cornerstone guides
Long-form guides (1500-3000 words) on the core pillars of our domain: AEO, programmatic SEO, structured data, B2B strategy. Every page is sourced and written to be citable by a journalist — or by an AI.
The Complete AEO Guide (Answer Engine Optimization) for 2026
Answer Engine Optimization (AEO) is the practice of structuring your site and content to be cited by AI engines (ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews); in 2026, pages with advanced structured data receive ~3.2× more citations than those with basic markup.
12 min read
Programmatic SEO for B2B SaaS: Building 100+ Indexable Pages
Programmatic SEO is the automation of SEO landing page creation via templates and structured data; for a B2B SaaS in 2026, it's the highest-ROI lever per product page, with comparison + alternative + use-case pages at the top of the priority list.
14 min read
Implementing llms.txt for Your SaaS: Complete 2026 Guide
The llms.txt file placed at the root of a site (https://example.com/llms.txt) is an emerging convention for presenting your brand to AI crawlers in a citation-optimized format; in 2026, its extended variant llms-full.txt significantly increases citation rates in Perplexity and ChatGPT.
10 min read
Advanced Structured Data for B2B SaaS: The Stack That Ranks in 2026
JSON-LD structured data lets Google and AI engines extract and cite your content with precision; for a B2B SaaS in 2026, stacking 4-6 schemas per page (Article + FAQPage + HowTo + DefinedTerm depending on the type) correlates with ~3.2× more AI citations.
11 min read
LinkedIn B2B Strategy in 90 Days: Operational Playbook
An effective B2B LinkedIn strategy in 2026 is structured across 3 phases over 90 days: signal (days 1-30, capturing your audience's patterns), production (days 31-60, generating calibrated content), distribution (days 61-90, scaling and measuring), with AI tools that automate 60-80% of each phase.
13 min read